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How To Automate Emailing In A Low-Code Platform

As digital technology continues to evolve exponentially, the use of automation is becoming increasingly integrated into modern business processes. Low-code platforms can be used to automate and streamline various repetitive and time-consuming tasks such as email communication.

Studies show that automated emails can generate up to 320% more organizational revenue than non-automated emails. Low-code platforms can help automate emailing through workflows and email templates, which can help create a generic email document structure that can later be automatically customized based on available data.

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Benefits of Email Marketing Automation

Gone are the days of flashy television commercials and campaign jingles. The 21st century is the era of marketing techniques that benefit consumers: informative blogs, discount deals, and free trials. But to make customers aware of these potential benefits, marketers need unobtrusive channels that can help deliver the company’s messages directly to the customers. This is where email marketing comes in.

Email Marketing is considered to be one of the most highly effective digital marketing strategies for connecting and communicating with current and prospective customers. And with the help of efficient automation tools, you can deploy email marketing strategies for your products without having to toil for hours.

Email marketing automation is the process of automatically sending personalised promotional emails to customers and prospects as per a specified set of guidelines and schedule. Studies have shown that automated marketing emails generate 320% more revenue than non-automated marketing emails. It can help your business build successful customer engagement and turn prospective consumers into loyal clients. Read more