Entries by Niall McCarthy

What is a Customer-Focused Approach?

Digital transformation strategy is hard to get right. “A customer-focused approach demands that your organisation orients its processes and services around what matters most to its clients. It should do so in a manner which generates the maximum medium to long-term growth for your business” Note the absence of “short-term” in the above statement. That’s […]

Golang CRM

We mention it regularly in our blogs, but why is it important that Corteza use Golang? Well, first of all, if you’re to get a CRM for free, it may as well be written in a modern coding language. Google uses Golang to build and manage much of its application infrastructure. As the leading open […]

When to use Rapid Application Development?

Corteza is widely known for the excellence of its CRM Suite, the leading open-source alternative to Salesforce. Much of its strength comes from the fact that its build process was inspired by the “Lightning” low-code platform. However, Corteza did add some extra features and user friendliness not present in Salesforce. The Corteza Rapid Application Development […]

What is BPMS?

According to Wikipedia, “Business Process Management is a discipline in operations management in which people use various methods to discover, model, analyze, measure, improve, optimize and automate business processes.” BPMS (Business Process Management Software or System) is a software platform for enabling BPM activities. Managing business processes is at the heart of your work, building […]

What is an Open-Source Low-Code Platform?

It’s a cliché to say by now, but the world has entered stormy economic waters. Spending on information technology is due to decrease for the foreseeable future. Being less expensive than traditional development and often delivering better results, the growth of Low-Code Platforms is about to accelerate even further. Planet Crust offers the premium free […]

Open Source Product Innovation and Marketing Collaboration

According to Wikipedia, “Innovation in its modern meaning is a new idea, creative thoughts, new imaginations in the form of device or method. Innovation is also often viewed as the application of better solutions that meet new requirements, unarticulated needs or existing market needs. Such innovation takes place through the provision of more effective products, […]